Tina Paradiso is the owner of three social enterprises, following the principles of conscious capitalism and serving leadership. Her personal mission statement is: to defend and champion humankind through strong advocacy for what is right, equitable and just. She spent three years working into the working poor class after experiencing homelessness at the age of 19 and she is a survivor of domestic violence. A decade after settling into Rochester, NY, she purchased her first business at the age of 42. She is an enthusiastic, authentic and relentless non-conformist who has the ability to see through others’ lens, balancing high expectations with heart to serve others through business.